Helping people understand new information, as we suggested in the opening of this newsletter, requires getting them to first just consider what you’re trying to convey to them. At a time when all of us are bombarded with online and traditional media constantly competing for our attention, getting people’s attention is the first major challenge. Cutting through the noise and piquing their interest enough to make them want to know more about your project is the goal, and if you don’t do that quickly, they’re gone. So, if you’re using written words to do it, consider these three ways.
You know that the devil’s always in the details. The small, seemingly innocuous ways that you engage with and treat people makes all the difference, especially the specific words that you choose. A case in point includes four specific phrases for collaboration to start using.