Behavioral Science:

Behavioral science is the science of how people behave. Or not. Working with the public, you know that human behavior can be hard (but not impossible) to predict and uncivil at times, delightful at others. Here you can read a collection of the latest news, handpicked by our seasoned and expert facilitators and trainers. Keeping up to date with the latest in behavioral science helps you better understand the people with whom you work and those you represent. And better understanding leads to better anticipation and preparation. As a result, better communication and facilitation is bound to happen. Read on, fearless facilitator, and be sure to send us a note about your reactions.

Brain

Behavioral Science

Moral Beliefs are Dictated More by Experiences than Facts

Understanding why people believe the things they believe is core to understanding the phenomenon of fake news and disinformation. And helping people become more information and media literate (think the Inform level of the IAP2 Spectrum) is core to public engagement and, frankly, the future of democracy. Knowing that it’s ...
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