The Participation Blog

Author name: John Godec

Change for Engineers

This isn’t about changing engineers (that’s just creepy), it’s about helping technically oriented people understand how and why people resist change. Most of the work that you do ultimately leads to some kind of change that people are required to accept in their lives, and believe it or not, there’s ...
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Heart First, Head Second

It’s been mentioned before but it bears repeating: most of the best information that we have about motivating human behavior comes from business – not government. After all, it’s been projected that $558 billion will be spent on advertising in 2018 to convince you to make your teeth whiter, buy
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