The Participation Blog

Author name: John Godec

“… you like me, right now, you like me!”– Sally Field

That classic and often misquoted quote from Sally Fields’ Academy Award acceptance speech speaks to one of Robert Cialdini’s principles from his groundbreaking book, Influence. The idea being that communication that truly influences people resides in seven factors – one of which is the fact that we respond well ...
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“… you like me, right now, you like me!”– Sally Field Read More »